TL;DR: If you have ever wished you might review the inventors you date, and/or men you-know-who would make good times, like you review restaurants, next Lulu is going to make your entire fantasies come true. Given that first-ever app for females, Lulu is using lead in this market, assisting ladies generate better dating choices and males become better daters.
From Amazon to Yelp, we are in some sort of where everyone loves to examine situations. Everyone can not hold off to share their viewpoint regarding their most recent food and/or last apartment they stayed in, but what concerning newest guy they continued a romantic date with?
Well Lulu is the best retailer for doing that.
Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is a personal social media that gives ladies the chance to rate the males they date, recommend date-worthy dudes and show private encounters with countless different like-minded women.
Its like conversing with the best friend
Chong and Schwartz had gotten the idea for Lulu after Chong had an unforgettable all-girls brunch experience. From swapping stories about jobs to valentine’s strategies, she wished she could bottle that feeling of camaraderie and place it to great use.
In 2013, that eyesight turned into a reality in the form of Lulu, a space where women can seem to be safe when talking about their really love physical lives.
Director of Marketing Deborah Singer said it’s been a number of years coming for an app in this way on the market, especially with tips being popular in other components of life.
“ladies nowadays get guidelines about all things in their physical livesâ¦ but do not get strategies for anything as essential as interactions and dates,” she stated. “We think that’s an incredibly vital area for females is well informed and get details [about] in order to really create wiser choices on their own.”
Be it rating men they’ve eliminated completely with, recommending top-notch men for other consumers or generating pal contacts, Lulu made a life threatening influence.
“In my opinion we’re providing another details level on dating area,” Singer stated. “Dating is an activity that doesn’t have that information covering, and we also see our selves as providing more information compared to that sector.”
Lulu stands apart from other apps because Chong and Schwartz, plus everybody else regarding the team, allow their own personalities shine through, offering off that feeling of talking with a truly good girl.
Per Singer, Lulu is specially popular among university ladies, that happen to be in a unique dating environment and they are trying to find feminine friends to visit for suggestions towards dudes they truly are satisfying on university.
Lulu additionally places the confidentiality and security of its users first. The app utilizes Facebook to verify sex, age (no-one under 17 is allowed to join) and buddies sectors.
But try not to consider men are not enabled within women club
In will, Lulu allowed dudes to start using the application if they had been enthusiastic about being evaluated.
Male consumers can see their unique general score and which hashtags women are using to explain them, like “#AlwaysPleased” or “#WearsEdHardy.”
Even so they may also access information that shows exactly how women position all of them on characteristics for example humor, kissing abilities and much more.
Lulu’s editorial team even provides guys specialized articles that provide dating advice about the certain areas they need improvement in.
Ladies may also ask the guys their particular views on a number of subjects, such as anal sex or creating dedication.
To date over one million males have joined, with a typical overview getting a seven, several even check out the software 3 x a-day.
“We saw that there was a proper desire for food from men to method of enjoy analytics in what females had been saying about them,” Singer stated. “the aim will be really assist dudes boost. Like everyone else would utilize Bing statistics in your web site to improve it, this really is method of Google Analytics for guys.”
Producing a safe, good ecosystem for all
Unlike sites like Yelp or TripAdvisor, Lulu doesn’t allow ladies to publish open reviews inside their critiques.
Women are offered multiple choice solutions when looking at the males alongside ladies can concur or differ making use of the analysis, which Singer said encourages a positive environment but helps to keep user reviews from being needlessly mean.
“We’re rating folks â we are rating guys. We know that this is a sensitive and painful and provocative thing are performing, therefore we want to do it in a thoughtful method plus a constructive means,” she said. “We heard from the start from ladies they didn’t desire to be a part of one thing mean, so we made the decision this format would keep that atmosphere.”
Lulu will use that exact same format in the future when increasing to other common verticals like charm, vacation or business.
“you want to choose a spot where ladies are going to Lulu and it’s really form of their main destination for getting info from other women,” Singer said. “we are actually concentrated on the product and continuing to build ways to help women discuss even more and acquire tips.”
If you’re willing to release your girl talk, grab Lulu (for free!) from inside the application shop or Google Enjoy.